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SEO Settings

In CLIENTXCMS, Search Engine Optimization (SEO) is an essential lever to maximize your platform's visibility and attract qualified traffic.
The objective is strategic: improve your ranking in search results, increase your organic traffic and strengthen your online presence. Well-configured SEO can multiply your natural visibility by 5 and significantly reduce your customer acquisition costs.

This page allows you to configure all technical and structural elements to optimize your natural search ranking.

You can access SEO settings from:

Settings > Personalization > SEO Settings

Basic Configuration​

Fundamental Metadata​

Site Title | (title tag)
The most important element for SEO, displayed in the browser tab and search results.

Client Area Description | (meta description)
Summary displayed under the title in search results, crucial for click-through rate.

Effective Examples:

"Professional web hosting with 99.9% uptime. 24/7 support,
SSD servers and automatic backup. 30-day free trial."
"Digital agency specializing in website and e-commerce creation.
500+ completed projects, certified team. Free quote within 24 hours."

Strategic Keywords​

Client Area Keywords | (keywords)
Main terms defining your activity and searched by your audience.

Selection Strategy:

  • Relevance: Directly related to your services
  • Search Volume: Sufficiently searched
  • Competition: Accessible based on your authority
  • Intent: Matching your objectives

Types of Keywords:

  • Generic: "web hosting", "website creation"
  • Long-tail: "affordable French web hosting"
  • Local: "web agency Lyon", "hosting Paris"
  • Industry: "dedicated server", "SSD VPS"

Examples by Sector:

Web Hosting Provider​

web hosting, VPS server, dedicated server, domain name,
French hosting, cloud hosting, automatic backup

Digital Agency​

website creation, web development, website redesign,
e-commerce, SEO, site maintenance, digital agency

B2B Service​

SaaS solution, business software, digitalization, automation,
CRM, management tools, digital transformation

Scripts and Integrations​

Header Scripts​

Header Scripts | (head tags)
Code inserted before the closing </head> tag, essential for initial configurations.

Common Uses:

  • Additional meta tags
  • Site verification (Google, Bing, Pinterest)
  • Custom fonts (Google Fonts)
  • Critical scripts loaded as priority

Practical Examples:

Google Site Verification:

<meta name="google-site-verification" content="your-verification-code" />

Facebook Open Graph:

<meta property="og:title" content="Your Title" />
<meta property="og:description" content="Your Description" />
<meta property="og:image" content="your-image-URL" />

Schema.org Organization:

<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "Organization",
  "name": "Your Company",
  "url": "https://yoursite.com",
  "logo": "https://yoursite.com/logo.png"
}
</script>

Footer Scripts | (before body tag)
Code inserted before the closing body tag, optimal for non-critical scripts.

Recommended Uses:

  • Google Analytics and tracking
  • Hotjar or heatmaps
  • Chatbots and support
  • Non-critical third-party scripts

Integration Examples:

Google Analytics 4:

<!-- Google tag (gtag.js) -->
<script async src="https://www.googletagmanager.com/gtag/js?id=GA_MEASUREMENT_ID"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());
  gtag('config', 'GA_MEASUREMENT_ID');
</script>

Facebook Pixel:

<script>
!function(f,b,e,v,n,t,s)
{if(f.fbq)return;n=f.fbq=function(){n.callMethod?
n.callMethod.apply(n,arguments):n.queue.push(arguments)};
if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version='2.0';
n.queue=[];t=b.createElement(e);t.async=!0;
t.src=v;s=b.getElementsByTagName(e)[0];
s.parentNode.insertBefore(t,s)}(window,document,'script',
'https://connect.facebook.net/en_US/fbevents.js');
fbq('init', 'YOUR_PIXEL_ID');
fbq('track', 'PageView');
</script>

Display Settings​

Primary Color​

Primary Color | (brand color)
Brand color used for social embeds and integrations.

Indexing Control​

Disable Search Indexing | (global noindex)
Option to prevent complete indexing of your platform.

Warning

Disabling search indexing removes your Google visibility. Only use for non-public sites or sites under development.